Customer Success Management (CSM) for digital signage: Maximize the impact of your ad networks
In the world of digital signage, customer experience is critical. Whether in shopping malls, airports, retail stores or other public places, digital signage networks provide a powerful platform to communicate messages and engage customers. But just providing screens and content is not enough to get the maximum benefit from your digital signage investment. This is where Customer Success Management (CSM) comes into play.